Tailored Omnichannel Strategies
Belkins crafts personalized go-to-market plans that align with specific business objectives, integrating both outbound and inbound efforts.
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Agency
Belkins Agency
MarketingOps
Demand generation
Belkins Agency is a B2B lead generation agency that focuses on delivering qualified appointments and increasing sales pipelines for its clients. It achieves this through tailored omnichannel strategies that combine various outreach methods and is designed to act as an extension of a client's sales and marketing efforts.
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Section 01Positions itself around marketing automation/growth for outbound and demand-generation programs — worth a look if your stack is already committed to one platform.
“Belkins aims to increase sales pipelines through tailored omnichannel strategies and a cross-functional approach.”
Value proposition
Section 02Belkins Agency provides B2B lead generation services, aiming to deliver qualified appointments and enhance sales pipeline value for clients. The agency focuses on resolving common challenges such as revenue stagnation, slow deal closure, disconnected sales and marketing, internal constraints, and inconsistent lead quality.
Belkins employs a done-for-you approach, managing the entire user journey from omnichannel engagement to activation and conversion, ultimately delivering sales-ready B2B leads. They utilise tailored omnichannel strategies, a team of specialists, and a cross-functional approach to integrate both outbound and inbound efforts, with the goal of delivering initial results within a month.
Core competencies
Section 03World-Class Talent
The agency assigns dedicated specialists with industry knowledge and certifications to client projects, acting as an extension of their team.
B2B-Focused Expertise
A deep understanding of the B2B landscape allows for the use of targeted tools and result-oriented outbound solutions.
Cross-Functional Approach
An end-to-end strategy covering all stages of deal generation, from inbound lead generation to strategy consulting, aiming to minimize risks and increase sales.
Appointment Setting
Specializes in securing qualified appointments with decision-makers for clients' sales executives.
Products & services
Section 04- Omnichannel Appointment Setting
- Combines cold email outreach, cold and intent calling, voicemails, SMS/WhatsApp, LinkedIn lead generation, and paid advertising to secure appointments.
- Sales Development
- Services focused on the process of developing sales opportunities.
- Outsourced SDRs
- Provision of external Sales Development Representatives to manage lead qualification and appointment setting.
- Lead Generation
- Research and identification of qualified prospects, focusing on their purchasing habits, investment rounds, and tech stack.
- Sales Enablement
- Support and tools to improve sales team performance and efficiency.
- Lead Nurturing
- Strategies and execution to cultivate relationships with prospects over time, guiding them towards conversion.
Key takeaways
Section 05- Pipeline Generation
- Belkins claims to deliver 100–400+ qualified appointments annually, aiming to double sales pipeline value and continuously increase it by up to 45% at a fourth of the in-house cost.
- Common Client Challenges Addressed
- The agency addresses issues such as revenue stagnation, slow deal closure, disconnected sales and marketing, internal team constraints, inconsistent lead quality, and dissatisfaction with previous vendors.
- Delivery Model
- Belkins provides a 'done for you' client acquisition plan, managing omnichannel engagement, activation, and conversion to deliver sales-ready B2B leads.
- Team Structure
- Projects are supported by a Dedicated Center of Excellence (COE) team, including an Account Manager, Sales Development Representatives (SDRs), Lead Researchers, Copywriters, and Tech Email Experts.
- Timeline for Results
- The agency aims to set up and launch campaigns within 14 days, with the first appointments appearing in the client's calendar within 30 days.
FAQ
Section 06- What kind of results can I expect from Belkins?
- Belkins claims to deliver 100–400+ qualified appointments per year, with clients potentially seeing up to 18,000 prospects, 9,000 marketing-qualified leads, 200 sales-qualified meetings, and 10-30 closed deals annually.
- How quickly does Belkins deliver results?
- Belkins states that campaigns are set up and launched within 14 days, with the first appointments appearing in the client's calendar within the next 30 days.
- What is Belkins' approach to lead generation?
- Belkins utilizes tailored omnichannel strategies that integrate various outreach methods like email, LinkedIn, cold calling, SMS, and paid advertising. They employ a cross-functional team including lead researchers, SDRs, and copywriters.
- What types of companies does Belkins work with?
- Belkins works with B2B companies across more than 50 industries, targeting sales and marketing leaders within these organizations.
- How does Belkins ensure email deliverability?
- Belkins employs Tech Email Experts who configure domain infrastructure, warm up mailboxes, and monitor sender scores to optimize email deliverability and campaign effectiveness.