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FMCG Analytics

RevOps

FMCG Analytics is a specialist Revenue Management consulting and services company. They assist clients in the Fast Moving Consumer Goods (FMCG) sector to build sustainable revenue and margin growth. Since 2013, they have completed over 90 RGM Strategy projects, identifying opportunities for an average increase of 9.2% incremental profit for their clients.

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Our read

Section 01

Focused on revenue mgmt strategy for FMCG; a fit if that's precisely the seam you need closed.

FMCG Analytics focuses on helping clients achieve both short-term opportunities and long-term capabilities, often engaging in multi-year partnerships that transition from strategy creation to capability building and tool embedding.

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Value proposition

Section 02

FMCG Analytics is a consulting firm specialising in Revenue Management Strategy, offering cloud-based tools and services to the Fast Moving Consumer Goods (FMCG) sector. They aim to help customers achieve sustainable revenue and margin growth. The company reports an average 9.5x ROI for initiatives deliverable within the first 12 months, based on over 90 RGM Strategy projects completed since 2013. Their approach involves converting complex data into clear insights, driven by proprietary methodologies, data science analysts, and market experts.

The firm focuses on outcomes and execution, ensuring RGM strategies meet the needs of Shoppers, Retailers, and Clients to grow mutual profit. Their team includes former Category, RGM, Sales, and Retail Directors who work to implement executable initiatives that deliver an immediate return on investment. FMCG Analytics also assists clients in transforming their capabilities, often partnering over multiple years to develop knowledge, skills, tools, and software.

Core competencies

Section 03

Making Complex Clear

Utilising proprietary methodologies, data science analysts, and market experts to provide clear insights into business and category dynamics through in-depth, whole-of-category analysis.

Outcome and Execution Focus

Developing RGM strategies that serve the needs of Shoppers, Retailers, and Clients, aiming to increase mutual profit. The team, including ex-industry directors, selects initiatives for confident market execution and immediate ROI.

Client Transformation

Partnering with clients over multiple years to unlock short-term opportunities and build long-term capabilities. This journey typically involves strategy creation, knowledge transfer, skill development, and embedding tools and software.

Revenue and Margin Growth

Specialising in identifying and executing profitable growth opportunities for FMCG companies.

Products & services

Section 04
Revenue Management Strategy Consulting
Identifying significant, profitable growth opportunities within the FMCG sector.
Cloud Based Tools
Providing proprietary cloud-based tools to support revenue management activities.
Data Science Analysis
Applying data science techniques to reveal previously hidden insights into business and category dynamics.
Execution Support
Assisting clients in executing RGM initiatives into the market to deliver immediate ROI.
Capability Building
Developing clients' long-term Revenue Growth Management capabilities through knowledge transfer, skill development, and software embedding.

Key takeaways

Section 05
Revenue Growth Management Specialisation
FMCG Analytics specialises exclusively in Revenue Management for the Fast Moving Consumer Goods sector, providing consulting and services.
Proven Impact
The company has conducted over 90 RGM Strategy projects, reporting an average 9.5x ROI for initiatives within the first year and a 9.2% average increase in incremental profit.
Methodology and Expertise
Their approach combines proprietary methodologies, data science expertise, and market knowledge to deliver detailed insights and actionable recommendations.
Execution-Oriented Strategy
The firm emphasises strategies that are executable in the market and deliver tangible financial returns, involving former industry leaders in their team.
Long-Term Partnerships
FMCG Analytics often forms multi-year partnerships with clients, focusing on both immediate gains and the development of long-term RGM capabilities through training and tool implementation.

FAQ

Section 06
What industry does FMCG Analytics primarily serve?
FMCG Analytics primarily serves companies in the Fast Moving Consumer Goods (FMCG) sector.
What is the reported return on investment for their RGM strategies?
Their RGM Strategy projects identify an average of 9.5 times ROI for initiatives deliverable within the first 12 months.
What regions has FMCG Analytics worked in?
They have worked in Australia, New Zealand, Thailand, the UK, and the USA.
How does FMCG Analytics help clients transform?
They partner with clients over multiple years to build knowledge, skills, and embed tools and software, aiming to achieve RGM goals and aspirations.

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