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Agency

Manras Technologies

MarketingOps
Cross-discipline

Manras Technologies is an AI-first Salesforce Platinum Partner that specialises in Salesforce implementation, staff augmentation, managed services, and integration. They aim to help businesses enhance their customer relationship management through an end-to-end approach, focusing on AI-led transformation and a unified Customer 360 view.

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Our read

Section 01

Positions itself around salesforce customization/implementation consulting — worth a look if your stack is already committed to one platform.

Their approach is characterised by combining AI innovation with Salesforce expertise to deliver transformative solutions, rather than just development, since 2015.

Directory research note

Value proposition

Section 02

Manras Technologies is an AI-first Salesforce Platinum Partner that provides services designed to help businesses improve their sales, service, and growth capabilities. They offer comprehensive Salesforce solutions including implementation, staff augmentation, managed services, and integration. Their methodology focuses on aligning Salesforce projects with specific business goals, ensuring smooth CRM function, and conforming to industry best practices.

The company emphasises delivering a Customer 360 experience, leveraging AI to connect data across various touchpoints like sales, service, and marketing. This approach aims to provide real-time insights into customer behaviour, enable personalised experiences, and build data-driven customer relationships. Manras also develops its own proprietary solutions, such as Communicat-O for unified communication, BuilderOpedia for real estate CRM, IdentryX for KYC verification, and mDocIT for document management within Salesforce.

Core competencies

Section 03

Salesforce Implementation

Expertise in deploying Salesforce projects from inception, ensuring alignment with business goals and adherence to best practices, including Sales Cloud, Marketing Cloud, and Pardot.

Salesforce Staff Augmentation

Provision of qualified Salesforce experts, such as developers, integrators, and implementation specialists, to support new projects or current system amendments.

Salesforce Managed Services

Comprehensive support for Salesforce CRM, including data management, monitoring, and planning, ensuring continuous operation and growth.

Salesforce Integration

Seamless integration of Salesforce with existing solutions and database platforms to create a unified dashboard and prevent missed leads.

Customer 360 Solutions

Development and implementation of end-to-end Salesforce experiences that provide a unified view of customer interactions, connecting data across sales, service, and marketing.

AI-led Transformation

Leveraging Artificial Intelligence to enhance Salesforce functionalities, improve customer engagement, and provide data-backed user insights for smarter business operations.

Products & services

Section 04
Salesforce Implementation
Implementing Salesforce projects from scratch, covering sales and marketing cloud and Pardot, ensuring alignment with business goals and adherence to best practices.
Salesforce Staff Augmentation
Providing Salesforce developers, integrators, and implementation experts to support new projects or modify existing ones, ensuring timely project completion.
Salesforce Managed Services
Offering round-the-clock support for Salesforce CRM, including data management, monitoring, and planning, facilitated by AI-enabled features.
Salesforce Integration
Integrating Salesforce with existing solutions and database platforms to create a unified dashboard and deliver a seamless user experience.
Communicat-O
A proprietary unified communication platform that blends various customer communication channels (e.g., WhatsApp, Telegram) directly within Salesforce CRM.
BuilderOpedia
A proprietary AI-powered CRM solution specifically designed for the real estate sector, automating the sales lifecycle from enquiry to deal closure.

Key takeaways

Section 05
AI-First Approach
Manras Technologies positions itself as an 'AI-First' partner, integrating artificial intelligence into its Salesforce services and proprietary solutions to drive transformation.
Comprehensive Salesforce Partner
The company offers a full suite of Salesforce services, ranging from initial implementation and integration to ongoing managed services and staff augmentation, indicating a holistic service model.
Proprietary Solutions
Manras develops its own distinct products built on Salesforce, such as Communicat-O, BuilderOpedia, IdentryX, and mDocIT, addressing specific industry or functional needs.
Customer 360 Focus
A core objective of their services is to deliver a complete Customer 360 experience, consolidating customer data for improved engagement and personalised interactions.
Regional Recognition
Manras Technologies has been recognised as the 'Implementation Partner of the Year India' by Salesforce APAC, highlighting their standing in the Indian market.

FAQ

Section 06
What is Manras Technologies' primary focus?
Manras Technologies primarily focuses on providing AI-first Salesforce solutions, acting as a Platinum Partner for Salesforce implementation, managed services, integration, and staff augmentation.
What proprietary solutions does Manras Technologies offer?
Manras Technologies offers several proprietary solutions, including Communicat-O for unified communication, BuilderOpedia for real estate CRM, IdentryX for KYC verification, and mDocIT for digital document management within Salesforce.
What does 'Customer 360' mean in Manras's context?
'Customer 360' refers to their aim to deliver an end-to-end Salesforce experience that provides a unified dashboard view and real-time insights into customer interactions by connecting data across sales, service, and marketing touchpoints.
Does Manras Technologies provide ongoing support for Salesforce?
Yes, Manras Technologies offers Salesforce Managed Services, which includes full support for organisations round the clock for data management, CRM monitoring, and planning.

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