Commercial Process Installation
Implementing structured and replicable sales processes tailored to client operations.
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Agency
Winning Sales
RevOps
Winning Sales provides B2B sales consultancy focused on installing commercial processes, leadership, and governance within client operations. The company aims to replace improvised sales efforts with structured systems, enabling predictable revenue growth. They work alongside clients to implement replicable processes, train leadership, and establish functional governance.
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Section 01Works sales/marketing process implementation, high-ticket B2B/B2C. Small enough that you'd be talking to the founder, not a rep.
“The company's approach centres on installing a sales system comprising replicable processes, capable leadership, and functional governance, rather than offering theoretical advice or junior consultants.”
Value proposition
Section 02Winning Sales focuses on establishing structured commercial systems to resolve sales stagnation that they attribute to a lack of system rather than effort. They integrate directly into a client's operation to implement processes, develop leadership, and build commercial governance. Their services aim to create a predictable revenue machine, replacing guesswork with a methodical approach.
The consultancy's method involves a direct, hands-on approach, working closely with leadership to implement documented playbooks, management rituals, and objective pipeline criteria. This is designed to ensure the system continues to operate effectively after their engagement, moving companies from reliance on individual effort to a system-driven sales performance.
Core competencies
Section 03Sales Leadership Development
Training and empowering commercial leadership to manage and sustain high-performance teams.
Commercial Governance Establishment
Setting up systems for oversight, accountability, and strategic direction within sales.
Sales Systemisation
Building a comprehensive operational framework for sales that includes playbooks, rituals, and performance metrics.
Demand Generation Expertise
Specialisation in B2B demand generation strategies.
Products & services
Section 04- B2B Sales Consultancy
- Structuring process, leadership, and commercial governance within a client's operation to ensure the system continues to run effectively.
- Process Implementation
- Developing and embedding documented playbooks and operational rituals for sales teams.
- Leadership Training
- Capacitating commercial leadership to effectively manage teams and implement sales strategies.
- Governance Establishment
- Creating clear frameworks for pipeline criteria, methodical forecasting, and overall sales operation management.
- System 3E Implementation
- A comprehensive 8-12 week program covering Strategy, Structure, and Team elements to build a robust commercial acquisition system.
Key takeaways
Section 05- Core Problem Addressed
- Winning Sales asserts that revenue stagnation is often due to a lack of a systematic approach, not insufficient effort.
- Consultancy Approach
- They promise a hands-on engagement, integrating directly into the client's operation rather than providing theoretical advice or junior consultants.
- Key Deliverables
- The consultancy focuses on installing a replicable process, capacitated leadership, and functional governance.
- System 3E
- Their methodology, known as System 3E, encompasses Strategy (commercial acquisition model), Structure (operational system), and Team (personnel and support).
- Engagement Outcome
- The aim is for the installed system to run independently after their departure, providing predictable revenue without constant external support.
- Signs for Engagement
- Indicators for engaging Winning Sales include stagnant revenue for over six months, a small percentage of salespeople generating most revenue, leadership spending excessive time on 'firefighting', or new hires taking long to become productive.
FAQ
Section 06- What is B2B Sales Consultancy?
- It is a service that structures process, leadership, and commercial governance within the client's operation, installing a system designed to continue running after the consultancy concludes.
- What does a B2B Sales Consultancy do?
- It implements elements necessary for predictable revenue, such as documented playbooks, management rituals, objective pipeline criteria, methodical forecasting, and technical team training, working alongside client leadership.
- How much does a B2B Sales Consultancy cost?
- Costs vary by scope and operational maturity. Specific consulting services (e.g., Outbound, Inbound, HubSpot, AI) start from R$30,000, while the complete System 3E consultancy (8 to 12 weeks) starts at R$80,000. A free initial diagnostic is offered.
- When is it appropriate to hire a B2B Sales Consultancy?
- It is appropriate when an organisation experiences signs such as revenue stagnation for over six months, a high concentration of revenue from a few salespeople, leadership frequently managing crises, long onboarding times for new salespeople, or a history of ineffective theoretical consultancies.
- How does Winning's System 3E work?
- The System 3E is based on three pillars: Strategy (commercial acquisition model), Structure (solid operational system including process, playbook, rituals), and Team (right people with adequate support). It is implemented over 8 to 12 weeks and includes guarantees for project implementation and diagnosis.