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Platform

Altify

RevOps

Altify provides a platform for strategic revenue execution, focusing on closing the 'execution gap' in sales by turning strategy into consistent action across deals and accounts. It integrates AI, methodologies, and execution services to guide sales teams, aiming to improve win rates and deal sizes.

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Our read

Section 01

A platform vendor (salesforce-native sales methodology software), included here for context — you'd still need someone to implement it.

Altify drives execution by unifying strategy, methodology, AI, and execution services into a single system.

Directory research note

Value proposition

Section 02

Altify offers a strategic revenue execution platform designed to address the 'execution gap' in sales, where planning is sound but implementation falters. The company aims to transform sales strategy into consistent action across complex deals and accounts by combining AI-powered insights, proven methodologies, and execution services. This approach seeks to help sales teams align buying groups, understand customer decision drivers, and execute deals with discipline to drive predictable revenue growth.

The platform enables organisations to codify their sales strategy, operationalise execution into daily workflows, and use AI to guide next best actions and coaching. Altify's offerings include tools for relationship mapping, insight mapping, sales process embedding, team view, deal qualification, and account planning. They claim their approach leads to measurable impact such as larger deal sizes and higher win rates by focusing on adoption, behaviour change, and accountability.

Core competencies

Section 03

AI-driven Execution Guidance

Utilising artificial intelligence to provide actionable insights, coaching, and 'next best actions' to sales teams.

Methodology Embedding

Operationalising proven sales frameworks and methodologies directly into daily sales workflows to ensure consistent application.

Execution Services

Providing services that extend beyond platform deployment to drive adoption, behaviour change, and accountability for sales execution.

Buying Group Alignment

Tools and processes to map influence within buying groups, mobilise supporters, and align stakeholders to facilitate confident decisions.

Value Driver Identification

Surfacing customer priorities, motivations, and value drivers to enable sales teams to position solutions around specific customer outcomes.

Products & services

Section 04
Relationship Map
Mapping influence across buying groups to build alignment, reduce risk, and mobilise stakeholders.
Insight Map
Uncovering customer priorities and value drivers to enable selling based on outcomes.
Sales Process
Embedding sales methodology into daily execution for disciplined qualification, progression, and closing.
Team View
Aligning sales teams around the customer journey with shared visibility and coordinated action.
Deal Qualification
Assessing deal health, identifying risks early, and focusing effort on winnable opportunities.
Account Plans
Creating living plans that evolve and connect strategy to execution for accounts.

Key takeaways

Section 05
Execution Gap
Altify identifies a 'problem of execution' in sales, where despite ample strategy and tools, inconsistent results persist due to a failure in operationalising plans.
AI Application
The platform uses AI not just for insights, but to actively guide sales actions, decisions, and next steps within the sales process.
Methodology Integration
Altify aims to embed proven sales methodologies directly into the flow of work, ensuring they are consistently applied by sales teams.
Service-Enabled Adoption
Beyond technology, Altify provides execution services focused on driving adoption, influencing behaviour change, and ensuring measurable impact.
Outcome-Oriented Selling
The platform helps sales teams understand what drives customer decisions, allowing them to focus on positioning solutions based on customer outcomes rather than product features.
Structured Reviews
Altify facilitates structured deal and account reviews to expose gaps and improve the quality of sales execution.

FAQ

Section 06
What does Altify do to enhance sales performance management?
Altify enhances sales performance management by providing AI-driven insights, streamlined sales processes, and data-driven strategies that empower sales teams to optimise their efforts and drive revenue growth effectively.
How does Altify's AI technology enhance sales decision-making?
Altify's AI technology enhances sales decision-making by providing actionable insights and predictive analytics, enabling sales teams to identify opportunities, optimise strategies, and make informed choices that drive revenue growth effectively.
Can Altify integrate with existing sales management tools?
Altify can seamlessly integrate with existing sales management tools, enhancing current systems with AI-driven insights and features to boost sales performance and streamline processes.
What kind of sales analytics does Altify provide?
Altify provides comprehensive sales analytics that include performance metrics, sales forecasting, and actionable insights. These analytics empower sales teams to optimise strategies, enhance decision-making, and drive revenue growth effectively.
What benefits does Altify offer to businesses using CRM?
The benefits Altify offers to businesses using CRM include enhanced sales performance through AI-driven insights, streamlined account planning, and improved collaboration, enabling teams to effectively manage customer relationships and drive revenue growth.

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